Live Lusciously in NYC

Any fashionable woman knows it’s what’s on the inside that counts, so the lingerie better be sexy. Luscious NYC, a new lingerie and undergarment boutique, just emerged on the streets of SoHo at 4 Prince Street, between Bowery and Elizabeth in Nolita. Founded by Jennifer Rodriguez, a former merchandizing consultant for Bloomingdale’s, Saks Fifth Avenue and Macy’s, the store provides an intimate, classy feel for all of its customers. The lingerie comes from an array of designers and popular brands including, but not limited to, Stella McCartney, Betsey Johnson, Hanky Panky and Cosabella. The store also carries a variety of swimwear. Yet, it is not just the classy lingerie and apparel that makes this store appealing. A large crystal chandelier paired with plum, heavy velvet curtains draped against the back wall provide an elegant feel designed to emulate a quaint French boutique. With respectable prices and a fun atmosphere – the store plans to hold special, intimate events in which the boutique will close down for private group shopping events – Luscious NYC is one hotspot in SoHo that must not be overlooked.

See the original post with images at CITYist.

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